One West End | Coming Soon

Will there be affordable housing?

Yes. The project will offer mixed-income housing, including 20% of units at 50% AMI, 10% at 80% AMI, and the remaining 70% capped at 140% AMI.

Is this rental or ownership?

The project is 100% rental housing.

Will there be preference for existing West End residents or legacy residents?

There is no formal “resident preference policy” due to fair housing laws. However, because units are income-based, many current or displaced residents will be naturally eligible. Outreach will ensure community members know when leasing begins.

Will seniors be able to rent here?

Yes. Both market and affordable (assuming they qualify) will be available for Seniors. More details will be shared as leasing gets closer.

How will the project prevent displacement?

Anti-displacement strategies include mixed-income rental housing, HCV acceptance, opportunities for local businesses, and maintaining public accessibility. Developers and public agencies are explicitly asked to consider inclusion at every stage and ensure long-term affordability and access.

What types of businesses will be included?

Retail includes: Anchor tenants (~15,000+ sq. ft); Junior anchors (~5,000–15,000 sq ft); Small-format businesses (~500–2,500 sq ft). Local, Atlanta-based, and West End-based operators are highly encouraged.

How will the project support small and legacy businesses?

Opportunities for local small businesses to occupy space
Partnerships with community development corporations, which receive part of the development fee
Outreach to ensure legacy businesses understand opportunities
Recognition that micro-enterprises (1-person shops) face unique barriers
Ongoing education about leasing, operations, and the development timeline

How can the community support the project now?

Shop locally now, supporting existing West End businesses
Attend our listening sessions
Share information about the project with current and potential neighbors
Express interest early if you plan to live or open a business in the development
Encourage inclusive participation across income, age, and cultural groups

When will leasing begin?

Final leasing timelines will be publicly shared when development phases are finalized. A dedicated community email list and website updates will notify residents first. Subscribe at https://tinyurl.com/3v2sfn84

Will there be safe ways to cross streets near and around the project?

All major intersections, including I-20 at Lee, are under consideration. The development team is coordinating with the City of Atlanta to advocate for improved crossings, traffic calming, and safer designs.

Are new or improved sidewalks included in the project?

Sidewalk upgrades, wider walkways, lighting, and shaded routes are part of the design principles being incorporated into the project. These improvements will complement city-led sidewalk upgrades in surrounding corridors.

Will walkability be a priority in the new development?

Yes. The project is intentionally designed with pedestrian-first principles, shaded routes, wide sidewalks, slower vehicle speeds, and clear access to transit, retail, and housing.

Are there plans for protected bike lanes near the site?

The development team is advocating for protected bike lanes, safer cycling routes, and improved connections to existing infrastructure such as the BeltLine and Ralph David Abernathy Blvd.

Will the project include bike parking or scooter infrastructure?

Yes. Plans include secure bike parking, scooter parking zones, and consideration of future micro-mobility hubs for shared bikes or scooters.

Will traffic get worse because of the new development?

The project will incorporate traffic-calming designs and work with the city to manage flow, improve crossings, and prioritize safety.

Are there plans for better lighting in the area?

Better lighting is a major community request and is part of both the site design and city advocacy efforts.

FAQs

General Information

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